Sherwin-Williams Company is an American paints and coatings company based in Cleveland, Ohio. It is primarily engaged in the manufacture, distribution, and sale of paints, coatings, floor coverings, and related products with operations in over 120 countries. As of 2024, is the largest coatings company in the world by revenue.
I’ve created multiple static and animated digital ad sets for their campaigns that feature new products and deals.
National Gypsum Company is a company based in Charlotte, North Carolina, that produces drywall gypsum boards in the US. It has 17 gypsum board plants in the US and presents itself as a fully integrated building products manufacturer.
Displayed are two campaigns we recently produced. The first campaign “Black Gridstone” is a product that is now available in black. We wanted to convey the sleekness and convenience that comes with not painting the ceiling board. The second campaign is “SoundBreak”, in which we came up with a creative solution for their new drywall product that protects against noise.
Margaritaville at Sea is a cruise line that operates two-day voyages out of West Palm Beach, Florida to Grand Bahama Island. The company was originally founded as Bahamas Paradise Cruise Line in late 2014, and began operating its first cruises in February 2015 with the now retired Grand Celebration.
Our job is to build out creative campaigns that will entice viewers to want to book. This campaign was for their Winter Promo sale. Our thought process was to bring in bright, fun colors and imagery and make these ads feel as though fond memories were created and layed out in a scrapbook.
Scott’s Addition has a way of pulling you deeper into Richmond’s charm. For those who know and those set to uncover, the neighborhood is full of unexpected surprises, where bits of the past peek through seamlessly creating eccentric energy. On the corner of Arthur Ashe and Boulevard W, NOVEL Scott’s Addition feels like a wink to the insiders and an invitation to new guests. The martini has a password, which anyone will give you. The pool is welcoming yet shrouded in greens. Find the murals, find your tucked away cafe.
At NOVEL Scott’s Addition, You’re on the List.
Clopay Garage Doors transforms homes with expert guidance, enduring performance and inspirational design. I have worked on many digital campaigns for them where we use their doors as a highlight in the design to create a lasting impression in the industry.
When IDEX Fire & Safety approached Wray Ward in 2021, the conglomerate was seeking a paid media campaign that would drive people to its website and build brand awareness with its target audiences — firetruck original equipment manufacturers, fire and rescue truck dealers, and end users such as fire departments and first responders.
The advertising speaks to firefighters and first responders. It says that IDEX Fire & Safety has the equipment to help them do their jobs and save lives — including their own. Every day, they face the beast of fire, and while they might feel alone, they aren’t because IDEX Fire & Safety has their back with industry-leading fire and safety products.
To bring this idea to life, the creative work also introduced a captivating image of a fireman staring down the menacing “face” of a five-alarm fire. Running in print and online, the ad quickly began to deliver on its goal of engaging people and driving them to the IDEX Fire & Safety website.
Daylight and fresh air from skylights enhance every home, new or old. As a sponsor of the HGTV® Smart Home 2023, HGTV® Dream Home 2023 and HGTV Urban Oasis® 2022, VELUX® continues its commitment to beautiful and sustainable home design that promotes a healthy lifestyle through advanced skylight technology.
Good Neighbors is an empower client at Wray Ward, which is where we offer services for local, under-represented organizations who could use our assistance. We assisted them in creating a landing page for their new program, as well as an email template and social media posts. Good Neighbors mission is to help people transition out of homelessness.
I was chosen to participate in this years “Make a Mark CLT” 12 hour design competition. My team was given the non-profit “Do Greater”, which is a local organization that helps the marginalized youth in Charlotte learn design, technology, and entrepreneurship. Our goal was to create a brand for their new “Creative Lab” that will further their mission of helping others.
I was commissioned to create a new brand identity for “Organized Harmony”. This company focuses on decluttering not just homes, but your mind. That essence is reflected in the design decisions.
PlantHouse is a new company focused on constructing a unique, personal and sensory experience centered around a common love for all things green. PlantHouse seeks to inspire individuals and communities to grow together. Working as their brand designer, my job is to form about a brand to create a successful company.
UI/UX is extremely important in brand awareness and success. Seeing a brand come to life is why I design.
One of our clients at my current job is NAPA Auto Parts. I work on a variety of different things for them ranging from print and web collateral, social media graphics, logo creation, and website development. These are a few examples of work that has been done for them.
Research and Creative Acheievment Week, also known as RCAW, is a graudate school event at East Carolina University. Students in all different disciplines submit their revolutionary ideas for a competition. I based my identity around the slogan, "Pioneer New Terrain". This motto represents the students being innovators and searching for new discoveries. The illustration was created from one swoosh of a paint brush, to create the idea of a path and the research and creativity that goes behind these students and their ideas.